Must My Wannabe Influencer Friend Cease Exploiting People for Content?
The Prosecution: Beth
Sometimes I'm recorded while I’m eating. It's jarring to spot myself on her Instagram – it’s like a sudden shock.
My best friend of 10 years, Marielle, calls herself the “creativity monarch”. It’s fun for a bit, but it weighs on our relationship.
She is an extrovert, there's a constant urge the need to record everything all the time. When we eat out, she says, “The phone eats first,” and snaps pictures with bright lighting, which makes me cringe. I don’t like it when strangers see her posing or filming – I experience vicarious awkwardness. Another annoyance is because the food gets cold.
She isn’t exactly an influencer yet, but Marielle is aspiring to become one. She creates vlogs about city life, a day in her life, and her work as a stylist. The material is quality, I’ll give her that, but I don’t want to be dragged into it. On occasion I'm captured while I’m eating, or just accompanying her. I’ll see myself on her feed later, and it pops up like a jumpscare: I might be no makeup on, an awkward face or be captured while eating. It’s uncomfortable.
She also expects me to film her at inopportune moments. Sometimes I'm in conversation to someone else, or we’ll just be spending time in the street. I feel like our friendship has turned into me being her free crew. She has the means to hire someone if she wanted high-quality content. Upon mentioning my discomfort about the situation, she brushed it off. She’s taken me to several brand events, which were appreciated, but that doesn't compensate for all the energy I spend assisting her make content.
I’m grateful that Marielle has supported me with my career in design, but I don’t want our friendship to become merely a tally of exchanges. I don’t feel she's insincere or inauthentic, but sometimes it seems that if recording starts, we will begin acting in a way that makes us look good for her vlog.
Her directive is, “Alright, smile for the camera!” and record me smiling with another. It’s so silly. I need her to understand that our 10-year friendship still has limits. I enjoy spending time with her, but I also desire to enjoy it without being filmed, edited, or posted for an audience. I’m not a accessory for her Instagram.
The Defence: The Content Creator's View
I want Beth to see that the creations we produce together can get us an opportunity.
I am passionate about creating videos. It’s not just a hobby; it's integral to who I am. Creating videos and sharing my life online allows me to express myself and connect with people in new ways.
I don’t see myself as a full influencer yet, but it’s smart to generate income from your passions. I look up to people on TikTok who pull off that style of informal, self-made film-making.
Content creation is my version of living actively: noticing the nuances, posting them with an viewership that appreciates the art behind it. It's never my aim to make my friend uncomfortable. Bringing her to professional gatherings was my method of offering access, providing her a chance to experience exclusive moments that could help her professional path too. That’s not blackmail, it's simply being realistic.
I’d still take her to these events even if she didn’t help me, but I desire her to see the benefits the content we create together can achieve: an opening. I understand not all people enjoys being filmed, but sometimes unplanned moments is what makes content authentic. Appearing on video occasionally is part and parcel of being my companion. I'd remove anything she requested, but she hasn't made such a request yet.
I don't demand anybody to be my personal filmmaker, but friends help each other in small ways. I thought filming a clip here or there would be fun for Beth. Innovation flourishes in partnership, and having my friend around makes endeavors lively and pleasurable. I don't compel her to participate in anything, and I’d never intentionally humiliate her. But filming together sometimes is part of how I record our time together.
I value our friendship deeply and want to avoid content creation to come between us. I am ready to compromise: like requesting permission before filming, and avoiding angles that might make her self-conscious.
This is not about control, it’s about expressing my perspective while still respecting hers. Clearly making content is not a substitute for genuine friendship: it's merely part of how I live my life and I desire her to be included in a way that’s enjoyable for each of us.
The Jury: Public Sentiment
Is it right for her to stop recording herself and Beth when they are socializing?
There’s nothing more uncomfortable than having a friend film you. I understand that it's her job, but I don’t make friends come to my work. Perhaps she can find like-minded creators to collaborate with. With the dark, looming future of technology, human connections are the only thing we have – cherish them!
A respondent, 25
When pursuing something professionally, it's unfair to expect your friends for help repeatedly, even if they have helped previously. If Marielle loves shooting, that doesn't imply all those around her is content. She needs to respect Beth’s personal space.
Ankit, 26
She may enjoy making content and showing off her life online, but it isn't for everybody. It was kind she has assisted Beth’s career, but she must to hear what Beth wants.
Emma, 27
It seems like you care about each other, so cling to that and make sure it’s the priority in your friendship. Foster some authentic experiences, where genuine feelings are preserved, not digital scrapbooks. In fact, public figures who seem to reveal their worlds actually have more privacy than it seems.
Sarah, 53
She seems to be not fully engaged nor authentic when they're together – she’s working. Both seem confused as to where the line is. The answer lies not in trying to change one another, but in each setting defined boundaries around what is comfortable to them and seeing if there is an mutually agreeable middle ground.
Barbara, 71
Your Turn to Be the Judge
Consider this question: is Marielle over-exposing their bond?